Welcome to the Ultimate Supply Chain Podcasts, a space where experts assemble to discuss and answer the burning questions faced by Supply Chain professionals daily. With topics including ESG, digitalization, AI, through to the very latest news and industry trends. We’re bringing these conversations to life through a series of podcasts. So, make sure you save this page to your favorites and don’t miss a single episode with the best-in-class Supply Chain experts.
Latest Episode
Episode 28: Roles reversed - A marketer in the logistics world
The tables turn on this episode: Lou, VP Global Marketing at DHL Supply Chain, usually the host, steps into the guest seat to talk B2B marketing in logistics: what it really means, how to understand complex customer needs, changing buying behaviors, and what it takes for logistics brands to actually stand out in a crowded, commoditized market.
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